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M&S Food launches home FAs sponsorship, Nationwide signs Channel 4 deal

Gareth Southgate and Sarina Wiegman launch FA and M&S Food sponsorship. (Photo by The FA/M&S Food)

M&S Food, the food division of the M&S retail chain, has signed multi-year sponsorships with the Football Associations of England, Scotland, Wales and Northern Ireland.

Focused on the national football teams of each home union across men’s, women’s, youth and disability teams, M&S Food will use the sponsorship to launch an ‘Eat Well, Play Well’ campaign, aimed at helping people to make healthier eating choices.

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