Major League Soccer and JLab Audio have announced a multiyear partnership extension which designates the wireless audio company as the official audio and microphone partner of the league
Our latest on Covid-19
Former Synergy trio launch ‘The Space Between’ agency
A new London-based sports and entertainment marketing agency called ‘The Space Between’ has been launched by former leading figures at two well-known sponsorship agencies.
All four NFL Divisional playoff games to have fan attendance
League, teams seek delicate balance between pandemic and fan engagement
LAFC strikes audio partnership with Mixhalo
LAFC has become the first Major League Soccer team to strike an audio-based partnership with wireless networking technology company Mixhalo
Tipico’s four-year extension netted Bundesliga International fee uplift
The German Football League's recent renewal with betting operator Tipico is worth an increase on the value of its existing Bundesliga sponsorship, SportBusiness understands
Kraft: MLS has chance to rival NFL in 20 years
Robert Kraft, the owner of Major League Soccer's New England Revolution, has boldly claimed that MLS could rival the National Football League for popularity in 20 years' time
Garber: Covid-19 impact on MLS “deeper than expected”
Major League Soccer commissioner Don Garber has disclosed that the league and its teams have taken an almost $1bn (€825m) financial hit due to the Covid-19 pandemic.