Major League Baseball announced an esports tournament across Chongqing, Chengdu, Xi'an, Beijing, Hangzhou and Shanghai on their Weibo account
MLB hiphop campaign targeting millennials in China a success
A Major League Baseball (MLB) content campaign targeting youngsters and millennials in China has generated over 13 million video views on the Douyin platform in just two days
MotoGP launches Indonesian esports series with MP1
Dorna Sports, the exclusive commercial and television rights-holder of MotoGP, has signed a multi-year agreement with MP1 to host a domestic esports series in Indonesia
Bilibili seals three-year China broadcast deal for League of Legends World Championship
Chinese video sharing and online-gaming website Bilibili has sealed a three-year deal for exclusive broadcast rights to Riot Games' annual League of Legends World Championship, its winning bid of ¥800m …
Fifa launches new national team esports event
World football’s governing body Fifa has today (Tuesday) launched a new esports competition dedicated to national teams.