Miory Steel deal takes McLaren Racing portfolio above 40 sponsors

The McLaren Racing Formula 1 team has signed a multi-year sponsorship with Belarussian tinplate manufacturer Miory Steel.

Subscribe to unlock this article

Explore our subscription options to continue reading our industry-leading content!

Already have an account? Sign in here

Read this next

Licensing & Merchandising

The Memento Group signs new multi-year deal with McLaren

18 Mar 2022
Sponsorship & Marketing

McLaren Racing secures wide-ranging Google sponsorship

17 Mar 2022
Sponsorship & Marketing

McLaren's Castore deal expands to include IndyCar

25 Apr 2022

Sportradar serves up AI-driven streaming technology Sportradar 4Sight to transform ATP coverage

27 Mar 2024
From our partners
Sponsorship & Marketing

Alpine Motorsports signs H. Moser & Cie. in wide-ranging global deal

5 Feb 2024