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Mediaset nets strong Coppa Italia final audience in first season of new deal

Giorgio Chiellini of Juventus (L) with Ivan Perisic of Internazionale following 2022 Coppa Italia Final on May 11, 2022 (Photo by Francesco Pecoraro/Getty Images)

Italian commercial broadcaster Mediaset registered an average audience of 8.7 million viewers for last night’s dramatic Coppa Italia final between Inter Milan and Juventus.

The audience on Mediaset’s Canale 5 channel was equal to a 41.5-per-cent market share as Inter beat the Turin side in extra time to secure the trophy for the eighth time.

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