Next week’s Melbourne Cup horse racing event will be aired in over 120 territories around the world, with first-time broadcasters to include Eurosport India and SuperSport, the sub-Saharan African pay-television o…
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Former Synergy trio launch ‘The Space Between’ agency
A new London-based sports and entertainment marketing agency called ‘The Space Between’ has been launched by former leading figures at two well-known sponsorship agencies.
All four NFL Divisional playoff games to have fan attendance
League, teams seek delicate balance between pandemic and fan engagement
HBA Media distributes Saudi Cup rights in over 100 territories
This weekend’s inaugural edition of the Saudi Cup horse racing event will be aired in over 100 territories after media-rights agency HBA Media struck deals with a number of major broadcasters.
Virgin Media renews Racecourse Media rights till 2023
Commercial broadcaster Virgin Media Television has extended and expanded its rights in Ireland to Racecourse Media Group’s UK horse races until 2023.
HBA Media follows Pitch in distributing Ascot’s international media rights
Ascot Racecourse has appointed horse racing media-rights agency HBA Media to market its global media rights in a five-year deal
Horse racing media revenues likely to be hit as William Hill plans 700 store closures
Horse racing is likely to see a drop in its media revenues after William Hill announced plans to close around 700 betting shops in the UK before the end of the year