Hard Rock International, the restaurant, hotel and casino company, is joining the list of presenting partners for the Las Vegas Formula 1 Grand Prix ahead of the inaugural event in November 2023.
Hard Rock will have its own grandstand structure adjacent to the Vegas Strip, seating up to 3,000 fans. Hard Rock has plans for the current site of the Mirage Hotel and Casino, which has a clear viewpoint of the Strip, after completing its acquisition of the site earlier this year.
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