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Gujarat Titans strike two-year Ather Energy principal sponsorship deal

England batsman Jason Roy was signed by the Gujarat Titans at the recent IPL auction. (Photo by Gareth Copley/Getty Images)

Indian Premier League franchise Gujarat Titans has announced a two-year principal sponsorship agreement with Indian electric vehicle manufacturer Ather Energy.

The deal, reported by Indian outlet The Economic Times to be worth Rs200m ($2.7m/€2.3m) per year, sees Ather Energy become a front-of-shirt sponsor of the Ahmedabad-based side.

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