The Golden State Warriors are looking to capitalize on their huge popularity by offering $100 monthly passes that enable supporters just to get into the Oracle Arena on game day.
The “In The Building Pass” does not include a seat or even a view of the court. Instead, fans can have access to the arena’s bars and restaurants and watch games on the televisions in the club areas.
The Warriors have a reported 44,000 people on their season-ticket waiting list and are looking to attract fans who simply want to soak up the atmosphere of game days and feel closer to the action.
The Warriors will sell 200 of the passes each month beginning in November.