Ricardo Fort, the outgoing head of global sponsorship at Coca-Cola, believes the growth of American venture capital in sport will be a key area of interest for the new consultancy business he announced…
Norsk Tipping becomes main sponsor of Norwegian football
State-owned gaming company Norsk Tipping has enhanced its presence in Norwegian football by agreeing a deal to become the main sponsor of the national teams and club competitions
eToro expands football portfolio to include Werder Bremen in Infront-brokered deal
German Bundesliga club Werder Bremen has become the latest football club to sign international trading platform eToro as a sponsor
Fifa threatens World Cup ban for players taking part in ‘European Super League’
Fifa and world football’s six confederations have reacted to renewed reports about the creation of breakaway ‘European Super League’, issuing a joint statement warning that any player or club involved in su…
KIN Partners takes on Messi’s brother to expand football representation business
London-based sports talent and commercial management agency KIN Partners has announced an alliance with Rodrigo Messi, the brother of Argentina and Barcelona star footballer Lionel Messi, in an attempt…