Spanish LaLiga football club Real Valladolid has unveiled beer brand Estrella Galicia as its new main shirt sponsor
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Portuguese football facing losses of €266m, warns of ‘collapse’ if league is suspended
Sónia Carneiro, executive director of Liga Portugal, has warned that the teams in the top two divisions of Portuguese league football are facing collective losses of over €250m ($304m) for the 2020-21 se…
NFL caps Super Bowl LV attendance at 22,000 fans
Super Bowl LV at Tampa's Raymond James Stadium on February 7 will officially have a capacity of 22,000 fans including 14,500 ticket buyers and 7,500 vaccinated health care workers who will be guests of…
Betano takes over from BMG on Atlético Mineiro shirt in disputed deal
Online sports betting platform Betano has taken over as the main shirt sponsor of Brazilian football club Atlético Mineiro in a move disputed by the former main sponsor, banking group BMG.
Juve extends main shirt deal with Jeep for basic fee of €45m per season
Italian Serie A club Juventus has extended its main shirt sponsorship deal with the Jeep sports utility vehicle brand for three more seasons from 2021-22 to 2023-24
Hertha Berlin fills vacant front-of-shirt sponsor position with Homeday
German Bundesliga club Hertha Berlin has signed national estate agent firm Homeday as its new main sponsor
Sydney FC signs up Glad Group as shirt sleeve sponsor
Australian A-League soccer champions Sydney FC have signed a shirt sleeve agreement with property services company Glad Group