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Dentsu retains AFC commercial rights sales role in Japan

Kyogo Furuhashi of Japan celebrates scoring his side's eleventh goal during the FIFA World Cup Asian Qualifier second round between Mongolia and Japan at Fukuda Denshi Arena on March 30, 2021 in Chiba, Japan. (Photo by Toru Hanai/Getty Images)

The Dentsu agency has extended its long-running commercial rights relationship in Japan with the Asian Football Confederation to cover the 2021-24 cycle