NHL commissioner addresses heavy anticipated losses for revised 2020-21 season
Our latest on Covid-19
Former Synergy trio launch ‘The Space Between’ agency
A new London-based sports and entertainment marketing agency called ‘The Space Between’ has been launched by former leading figures at two well-known sponsorship agencies.
All four NFL Divisional playoff games to have fan attendance
League, teams seek delicate balance between pandemic and fan engagement
Bettman dismisses claims of planned NHL expansion
NHL commissioner Gary Bettman has rubbished claims that the North American ice hockey league is planning to expand.
Bettman plays down NHL expansion, but knows worth of new team
NHL commissioner Gary Bettman has again played down talk of imminent expansion for the North American ice hockey league, but stated his belief that any new team would be worth at least $500m (€460.1m).
NHL, NBA restart play to strong US audiences
Leagues' restarts mirror trends seen by others upon their returns
NHL teams continue to add helmet sponsorships
A series of further National Hockey League teams have announced helmet sponsorships ahead of the 2020-21 season, which is scheduled to kick off on January 13