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Beer brand Jubel signs with Tour of Britain as search continues for title sponsor

(Photo by Ewan Bootman/NurPhoto via Getty Images)

Craft beer brand Jubel has signed as the ‘Official Après Beer’ of the UK’s pro-cycling events, the Tour of Britain, Women’s Tour and Tour Series.

Under the deal, Jubel will be available for hospitality guests at all three events in 2021. It will also have a retail presence in the Tour Village at the stage finishes.

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