As part of a project to increase global participation, the Badminton World Federation (BWF) unveiled AirBadminton, a new outdoor version of the sport, on Monday.
In partnership with HSBC, BWF’s Global Development Partner, the governing body has worked over the past five years to develop a new outdoor shuttlecock, the AirShuttle, with increased durability, stability and wind resistance to allow people to play on hard, grass and sand surfaces.
The BWF is now in talks with leading sports manufacturers to mass produce the AirShuttle.
“This is a momentous occasion for badminton. Strategically, AirBadminton will allow us to fulfill our overall objective of putting a badminton racket in the hands of as many people as possible,” said BWF president Poul-Erik Høyer Larsen.
“In the future, we see AirBadminton as an exciting, new, energetic version of the sport. Overall, the aim is to inspire more people to play more badminton in more places.”