Apple gains sponsorship rights to Super Bowl Halftime Show

A scene from the National Football League's 2022 Super Bowl Halftime Show in California. (Photo by Steph Chambers/Getty Images)
A scene from the National Football League's 2022 Super Bowl Halftime Show in California. (Photo by Steph Chambers/Getty Images)
League completes five-year agreement with technology giant

You'll need a subscription to continue reading

Discover our range of subscription choices, with options starting from £39/month

Already have an account? Sign in here

Read this next

Events

Super Bowl LVI ratings deliver strong boost for NBC, NFL

15 Feb 2022
Media

Fox Sports virtually sold out of Super Bowl LVII ads

7 Sep 2022
Events

NBC Sports confirms full sellout for Super Bowl LVI ads

3 Feb 2022

New horizons: Navigating growth and innovation in the world of triathlon.

4 Dec 2023
From our partners
Fan Engagement

Twitter leverages SoFi Stadium LED roof for Super Bowl LVI marketing activation

4 Feb 2022