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Anheuser-Busch extends with Mexican federation, adds women’s team to deal

Héctor Herrera of Mexico in front of a Bud Light advertising board during an international friendly match in Glendale, Arizona against Uruguay in 2022 (Getty Images)

Anheuser-Busch has announced a multi-year sponsorship renewal of a long-time agreement with the Mexican Football Federation (FMF) as the official beer partner for the men's national team's United States tour, and a new agreement with the women's national side for its games in the US.

This year marks the 20th edition of the annual MexTour where the men's team plays games in the US. Full details of the 2023 tour have yet to be announced, but the men's national team is scheduled to play the United States in a friendly sponsored by Allstate in Arizona in April.

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