Italian Serie A club AC Milan has said the renewal of its sponsorship deal with Emirates will help to "redefine its partnership strategy"
TG4 signs landmark deal for Irish Women’s National League
Irish-language public broadcaster TG4 has landed a deal to broadcast live games from Ireland’s Women’s National League for the first time in the league’s history since its establishment in 2011.
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Arsenal signs multi-year deal with eToro
English Premier League club Arsenal has added multi-asset investment platform eToro to its sponsorship portfolio, furthering its presence in the football market through a multi-year deal with the North…
Juventus signs up Bitget cryptocurrency exchange in IMG-brokered sleeve deal
Cryptocurrency derivatives exchange Bitget has become the first-ever shirt sleeve partner of Italian Serie A football club Juventus
LaLiga strengthens NFT presence with Dapper Labs partnership
Spanish football's LaLiga is significantly enhancing its presence in the non-fungible token (NFT) ecosystem by securing a partnership with NBA Top Shot creators Dapper Labs