Sports data and betting-related services company Sportradar has signed its biggest deal to date – a wide-ranging, long-term partnership with the National Basketball Association (NBA) announced today (Thursday).
Decathlon signs NBA international merchandising deal
Sporting goods retailer Decathlon has announced a new multi-year merchandising agreement with the National Basketball Association
NBA agrees Prasar Bharati deal, remains without live broadcaster in India
The NBA has agreed a deal with Indian public-service broadcaster Prasar Bharati for rights to show classic content, documentaries, game highlights and public service announcements
Opportunities of NBA bubble accelerated Hyperice deal, set platform for recovery product use in 2020-21
The wide-ranging global deal between recovery tech brand Hyperice and the NBA, contracted in July last year, was signed a season ahead of the brand’s original timeline because of the advantages afforded t…
Sky launches new NBA show as part of biggest-ever coverage
UK pay-television broadcaster Sky Sports has announced details of a new weekly basketball show to support its coverage of the NBA during the 2019-20 season