News

A total of 11 UK spectator sports will receive a share of £300m (€335m/$397m) from the UK government to see them through coronavirus restrictions this winter.

Clubs from Italy’s Lega Serie A have accepted the offer from private equity companies including CVC Capital Partners for a 10-per-cent stake in a new entity that will manage its media-rights business.

Mobility technology brand Telepass has been named as presenting sponsor of the 2021 FIS Alpine World Ski Championships in Cortina, Italy

Super Bowl LV in Tampa Bay, Florida, will be the first fully cashless Super Bowl following an extended agreement with the National Football League and Visa, the league's official payment services technology…

The National Lacrosse League has agreed a multiyear partnership with sports merchandising giant Fanatics, which will bring the organization's online merchandise and retail efforts into one consolidated l…

The Sportfive agency has announced a restructuring of its corporate marketing and communications department globally

The Hungry Jack’s National Basketball League has received a significant boost after former Next Stars player LaMelo Ball was selected No.

The National Basketball Association's Denver Nuggets have renewed their jersey patch sponsorship with Western Union in a multiyear deal

Racecourse Media Group, the horse racing media and data rights holding company, has more than doubled the global exposure for the second running of the Bahrain International Trophy, the showpiece international…

Mastercard has renewed its sponsorship contract for Brazil’s national football teams in a four-year extension with the Brazilian Football Confederation (CBF) to 2024.

New York-based ticketing company expands team client base

The organisers of the Rugby League World Cup 2021 (RLWC2021) have added Cazoo as the tournament's principal sponsor

The Brazilian Olympic Committee (COB) is to launch an online streaming channel offering coverage of domestic sports events, with the potential of also showcasing international competitions

French free-to-air commercial broadcaster M6 has acquired rights to European mixed martial arts promotion Cage Warriors just weeks after the country’s media regulator lifted a broadcast ban on the sport.

Spanish sports media group Imagina, parent company of the Mediapro agency and production firm, has publicly acknowledged that former executives paid bribes to secure broadcast rights to Fifa World Cup…

Mixed martial arts promotion One Championship has agreed a partnership with Facebook to distribute video, gaming and virtual reality content on the social media platform

Sports technology provider Deltatre has acquired a majority stake in Sportec Solutions, the joint venture it set up with the German Football League (DFL) to collect and innovate around match data

Media company looks to gambling sector to transform sports viewing experience

MLB club's lead investor also now assumes its top governance role

National Women's Soccer League expansion team Angel City FC will play home games at Banc of California Stadium in Los Angeles, California

Sports apparel company Under Armour has negotiated a buyout of its 10-year, $50m partnership with the University of Cincinnati athletics department

The Atlantic 10 collegiate athletic conference, one of the top mid-majors in American college sports, has secured a three-year extension to its domestic media-rights agreement with ESPN and ESPN+ for a…

The England cricket team will make its first visit to Pakistan since 2005 when it plays two Twenty20 internationals in Karachi in October 2021

The Fifa U-17 Women's World Cup in India next year has been cancelled. India has been awarded hosting rights to the next edition of the event, in 2022