USA

Multiple Sports
Sponsorship & Marketing

Atlanta-based Delta Air Lines has extended its sponsorship of Mercedes-Benz Stadium, home to the National Football League’s Atlanta Falcons and Major League Soccer’s Atlanta United.
Ice Hockey
Sponsorship & Marketing

The National Hockey League has added global digital services and solution provider Presidio as the league's official technology innovation partner in a multi-year, North American partnership deal
Football
Technology

The Premier League has joined the partner consortium for the Comcast NBCUniversal SportsTech Accelerator as strategic advisors to start-ups selected for the annual programme
American Football
Media

Pay-television operator DirecTV has announced a multi-year renewal of its agreement with NFL Media to carry NFL Network and add NFL RedZone to all its platforms for the first time
Multiple Sports
Finance & Law

Sports retail company Fanatics is set to complete its acquisition of the US operation of global sports betting company PointsBet after increasing its offer to $225m (€205m).
Motorsport
Media

Streaming platform Roku has made its first entry into the live sports marketplace under a multi-year deal in the US with Formula E that will also see the CBS network expand its association with the electric…
Baseball
Media

Major League Baseball's Chicago Cubs is looking to give in-market cord cutters a chance to watch games on the team's regional sports network, Marquee Sports Network
Football
Industry Moves

The Major League Soccer expansion side in San Diego has named Jen Bower and Mark Morris executive vice-president, partnership, premium and ticketing and senior vice-president of global partnerships, respectively
Basketball
Media

The 2023 Fiba Basketball World Cup is to receive comprehensive coverage in the United States on ESPN, after a new rights deal was announced today (Monday)
Golf
Finance & Law

Sports, marketing, media, entertainment and real estate company Fenway Sports Group (FSG) has stepped up its backing of TGL, the new team golf league developed by Tiger Woods and Rory McIlroy’s TMRW S…
Football
Media

LG Smart TV owners in the United States are to receive Major League Soccer's Apple Season Pass free of charge for two months
Baseball
Sponsorship & Marketing

Streaming platform Fubo has announced a sponsorship of Major League Baseball's Seattle Mariners, the fourth deal with an MLB team signed this season
Baseball
Finance & Law

Diamond Sports Group, the parent company of regional sports network (RSN) Bally Sports, has asked a United States Bankruptcy Court to allow the company to end its contract with Major League Baseball's…
Baseball
Technology

Major League Baseball's Atlanta Braves has announced TicketManager as the team's official corporate ticket management partner
Basketball
Media

The Mid-Atlantic Sports Network (MASN) has secured broadcast rights to the Big3 league that will see 52 games available
Multiple Sports
Finance & Law

Qatar Investment Authority (QIA), the Middle Eastern country's sovereign wealth fund, is poised to invest in a five-per-cent stake in Monumental Sports and Entertainment, the parent company of the National…
Golf
Events

The Riviera Country Club, in Pacific Palisades, California, has been selected to host the 2031 US Open on the back of the golf major’s successful return to the Los Angeles market after 75 years.
Football
Licensing & Merchandising

Major League Soccer and Adidas have announced a Marvel-themed range of MLS merchandise as part of a three-part collaboration released throughout the summer