Dentsu, the Japanese advertising agency heavily involved in sports marketing, has concluded a number of broadcast deals for the J.League ahead of the Japanese top flight’s resumption on July 4.

The organising committee for the Adria Tour tennis tournament has cancelled its remaining matches after a number of players, including director and founder Novak Djokovic, tested positive for Covid-19

Sports data and content company Sportradar has announced the signing of a partnership with the Tipsarevic Tennis Academy for the duration of the Eastern European Championship 2020, which is taking place…

The International Boxing Association (Aiba) has reassigned hosting rights for its 2021 men’s World Championships to the Serbian capital of Belgrade after New Delhi did not fulfil its obligations to pay t…

LaLiga, the governing body of Spanish football’s top two divisions, has launched its invitation to tender covering broadcast rights in 16 European territories.

The Chinese Basketball Association is close to a long-term agreement with the Basketball Federation of Serbia (KSS), covering joint work to develop basketball in China

Invitations to submit offers (ISOs) have been launched in seven countries across the Balkan region for rights to the Uefa Champions League, Europa League and Europa Conference League covering the 2021-22…

World Athletics has awarded hosting rights for its 2022 Indoor Championships and Half Marathon Championships to Belgrade and Yangzhou, respectively

Pay-television broadcaster Arena Sport has acquired European Handball Federation club and national team events across the Balkan region in a new four-year deal

Bulgaria, Greece, Romania and Serbia have signed a Memorandum of Understanding to lay the groundwork for a joint bid to host either the 2028 Uefa European Championship or the 2030 Fifa World Cup

Following Fifa's award of the 2026 World Cup to three North American nations, joint bids are becoming more common for the showpiece event

The European Handball Federation (EHF) has opted not to stage the remaining matches of its women’s U20 World Championship qualification tournament in Serbia after the host country refused to allow neighbouring Kosovo to compete.

The Fiba Europe division of the International Basketball Federation (Fiba) has awarded hosting rights for its 2019 Women’s EuroBasket national team tournament to Serbia and Latvia.

Israel, Latvia, Russia and Serbia have each submitted a bid to host the 2019 edition of the EuroBasket Women national team basketball tournament.

The Football Association of Serbia (FAS) has lost an appeal against Kosovo joining Uefa, football’s European governing body.

Euroleague Basketball has announced that the 2017 edition of its Final Four end-of-season showpiece will take place in Belgrade, marking the first time the Serbian capital will host the contest.

The International Basketball Federation (Fiba) has awarded hosting rights to Italy, Serbia and the Philippines for its three Olympic men’s qualifying tournaments, while France will stage the women’s event.

European basketball’s governing body, Fiba Europe, has awarded hosting rights for the 2017 edition of its EuroBasket Women tournament to the Czech Republic.

Tennis stars Novak Djokovic and Roger Federer have sealed new endorsement deals with wine maker Jacob’s Creek and telecommunications company Sunrise, respectively.

Serbian football club Red Star Belgrade has been banned from participating in the Uefa Champions League next season, while two Turkish clubs have also been barred from competing in the Europa League.

The European Athletics Council has awarded its 2017 Indoor Championships to Belgrade, while Tbilisi has landed the inaugural edition of the Youth Championships in 2016.

Men’s world No.2 tennis star Novak Djokovic has entered into a three-year global partnership with Japanese watch manufacturer Seiko.

Tennis star Novak Djokovic has signed a three-year agreement to become an international ambassador for French automobile manufacturer Peugeot.