North America
Nascar sells Xfinity Series to CW in standalone deal from 2025
Nascar's decision to sell Xfinity Series rights on a standalone basis demonstrates a clear change in the stock car series' domestic media strategy from 2025, as it seeks greater exposure for the teams and drivers in its ecosystem.
US World Cup draw with Netherlands sets ratings records with 7.94 million viewers
The United States women's national team's 1-1 draw with the Netherlands at the Fifa Women's World Cup set a group stage viewership record on English language broadcaster Fox in the US, with 6.43 million viewers and a peak of 8.45 million, while Telemundo's Spanish language broadcast attracted a non-World Cup final record 1.51 million viewers, making for a total of 7.94 million.
Comcast: Move for ESPN minority stake ‘very improbable’
Comcast president Michael Cavanagh has said that it is "very improbable" that the company would look to secure a minority stake in ESPN, which is 80-per-cent owned by Disney
Comcast sees Q2 Ebitda fall as revenues remain steady
US telecommunications and media conglomerate Comcast has blamed higher programming costs at NBCUniversal’s streaming service Peacock, as well as increased international sports programming costs, as its media division’s adjusted earnings before interest, taxes, depreciation and amortization (EBITDA) dipped by 18.2 per cent for the second quarter of 2023.
Bundesliga International adds Minute Media as content partner in North America
Bundesliga International has announced Minute Media as the German football league's official content partner in North America
Rahm extends as global ambassador of Blue Yonder
Jon Rahm, the number three ranked men's golfer in the world, is to continue as an ambassador of Blue Yonder, the United States supply chain management company, the two parties announced today (Tuesday)
US women’s opener draws 6.3m viewers despite Messi clash
The United States women's national team's opening match of the 2023 Fifa Women's World Cup against Vietnam drew a total domestic viewership of 6.26 million viewers across English-language coverage on Fox and Spanish-language coverage on Telemundo.
ONE Championship steps up US plans with four live events in 2024
Martial arts organisation ONE Championship is continuing its assault on the United States, announcing that it will stage four events in the country in 2024
NFL owners approve record $6bn takeover of Commanders, Snyder to pay $60m after investigation
The National Football League's owners have unanimously approved the sale of the Washington Commanders for a reported record $6.05bn (€5.4
CBS renews SailGP deal, ups coverage plans after strong 2022
The SailGP series is to get broader television exposure in the United States in Season 4 following a new rights deal agreed with CBS Sports today (Thursday)
Packers’ accounts reveal NFL revenue almost topped $12bn in 2022
The National Football League's shared revenue in 2022 rose to a record $11.98bn (€10.70bn), or $374.4m per team, up from $11.1bn ($347.3m per team) in the previous year.
NHL engages MVP Index for dasherboards programme
The National Hockey League has announced that sponsorship analysis platform MVP Index will become the league’s strategic partner for valuation and asset measurement of its Digitally Enhanced Dasherboards (…
US Soccer extends Visa sponsorship to 2028
The United States Soccer Federation has announced it has extended Visa's sponsorship of the national body through 2028, emphasising that at least 50 per cent of Visa's investment will go toward the women's…
Diamondbacks become second MLB team to leave Diamond Sports Group RSNs
The Arizona Diamondbacks of Major League Baseball has had its contract with Diamond Sports Group (DSG), the owner and operator of Bally Sports regional sports networks, rejected by a bankruptcy court overseeing…
Walker to lead Nolan Partners’ North American sports performance practice
Sports and entertainment executive search firm Nolan Partners has hired Darius Walker as partner to lead its Sports Performance Practice in North America – a role that includes executive searches for h…
Netflix announces US Women’s World Cup docuseries
Streaming service Netflix has announced a documentary series about the United States Women's National Team players and coaches, capturing the team's Fifa Women's World Cup run over the next month
MLB enjoys attendance boost despite record low ratings for All-Star Game
Major League Baseball suffered record-low viewership of its All-Star Game, with 7.01 million viewers on Fox, but the July 14-16 weekend was the best attended of the season so far.
The 7
Nike makes permanent exit from Hockey Canada partnership
US sportswear giant Nike has ended its sponsorship of Hockey Canada, amid the fallout from a sexual assault scandal that came to light at ice hockey's domestic governing body last year