North America

Tennis
Technology

The United States Tennis Association has announced digital fan features appearing on USOpen
Motorsport
Marketing

Nascar has furthered its presence in college athletics with a new deal with Learfield for the University of South Carolina while extending last year's agreement with the University of Alabama
Tennis
Sponsorship & Marketing

US jewellery maker Tiffany & Co. and hospital and medical services provider Mount Sinai have both announced multi-year renewals of their sponsorships of the US Open tennis Grand Slam. Tiffany & Co
Gymnastics
Sponsorship & Marketing

USA Gymnastics has announced media and technology company Comcast as a sponsor of the governing body, with the Xfinity brand becoming the US Gymnastics Championships title sponsor through 2024
Football
Sponsorship & Marketing

LaLiga North America has signed a three-year extension with telco Verizon in a United States exclusive deal
Basketball
Media

The National Basketball Association's Utah Jazz has announced it will work with cloud video company Kiswe to launch the team's first-ever direct-to-consumer (D2C) offering following its exit from the AT&T…
Multiple Sports
Media

NBCUniversal has announced a multi-year deal with media distribution business EverPass Media for the exclusive rights to distribute Peacock's sports content to commercial establishments
Rugby League
Events

The National Rugby League (NRL) has detailed plans to start its 2024 campaign in Las Vegas, in what will mark the first regular-season games held outside of Australia and New Zealand.
American Football
Media

The National Football League is making its two cable channels, NFL Network and NFL RedZone, available in a direct-to-consumer offering on NFL+
Football
Media

LaLiga is stepping up its efforts in the United States as it enters its third season with broadcaster ESPN by adding more content and events in English and Spanish. ESPN entered into a $1.4bn (€1.3
Multiple Sports
Finance & Law

ESPN's direct-to-consumer offering, ESPN+, has seen a dip in subscriptions from 25.3 million in the prior quarter ending April 1 to 25.2 million subscribers as of July 1
Multiple Sports
Finance & Law

Fox executive chairman and chief executive officer Lachlan Murdoch has emphasised the value of the pay-TV structure that Fox operates under but has not ruled out a direct-to-consumer plan down the road…
Multiple Sports
Sports Betting

ESPN and Penn Entertainment have announced plans to launch ESPN Bet in a $2bn (€1.82bn) deal as competition in the United States sportsbook market intensifies.
Multiple Sports
Finance & Law

Paramount's revenue decreased two per cent year-over-year to $7.62bn (€6.93bn) in the second quarter as advertising revenue in the television segment declined 10 per cent but direct-to-consumer streaming revenue rose sharply.
Multiple Sports
Finance & Law

Sports retail and collectibles company Fanatics has responded to collectibles company Panini America's lawsuit against the company with a countersuit that calls Panini's claims "baseless"
Football
Finance & Law

US investment fund Ares Management has injected another $75m (€68m) into Major League Soccer club Inter Miami and has held discussions with Chelsea FC over an investment in the English Premier League c…
US College Sport
Governance

The Pac-12, one of the Power Five conferences, has been left with just four teams after a series of re-alignments in college sports
Gymnastics
Sponsorship & Marketing

USA Gymnastics has announced a new five-year sponsorship with Nike that is the largest in the governing body's history