Middle East

Features

With bullish tourism numbers to be hit by the time the World Expo lands in six years’ time, major sports events are playing an integral role in the growth of the economy in Dubai. Kevin Roberts travelled to the UAE to meet the major players and asked them how they are making it happen.

Will the already-maligned world of football transfers turn even murkier when FIFA scraps the official football agent’s licence next spring?

Antonio Zea, director for global football innovation at adidas, writes exclusively for SportBusiness International about being at the forefront of football’s technological revolution.

Golf in the Middle East will become more than a pursuit for wealthy tourists and ex-patriates if the homegrown MENA (Middle East and North Africa) Tour gets an official seal of approval. Matt Cutler explains why.

Marisol Casado, IOC (International Olympic Committee) Member and President of the ITU (International Triathlon Union), writes exclusively for SportBusiness International about the battle for Olympic survival.

Should sponsors step out of the shadows and have more say over how major sports events are run?

A new digital platform allows sports fans to become editors of their own highlights show. Owen Evans explains how.

Zayed Sports City in the United Arab Emirates is home to four major sporting facilities designed to host a wide range of sporting events and teams.

OCA (Olympic Council of Asia) and ANOC (Association of National Olympic Committees) president Sheikh Ahmad Al-Fahad Al-Sabah of Kuwait reveals his life influences and aspirations within the inner circles of the Olympic Movement.

ANOC (the Association of national Olympic committees) held its 63rd executive council meeting in Kuwait at the end of March. Hosted by the country’s Sheikh Ahmad Fahad Al Sabah – ANOC and OCA (Olympic Council of Asia) president and the so-called kingmaker of the Olympic Movement – the event attracted some of the biggest names in sports administration, with around 40 IOC (International Olympic Committee) members making the trip to the shore of the Persian Gulf.

The Josoor Institute, an initiative driven by the organisers of the 2022 FIFA World Cup, looks set to be build a strong skills base for the sports industry in Qatar and the Middle East. Kevin Roberts reports.

The Bahrain International Circuit (BIC) celebrates its Formula One 10-year hosting anniversary in April by switching to a night race. Elisha Chauhan finds out the rationale and commercial implications.

Following Football Federation Australia (FFA)’s statement of intent to launch legal action against FIFA should the 2022 World Cup in Qatar be moved to a winter event, sports lawyer Kevin Carpenter explores whether there is any legal basis to claim compensation.

The hottest topic on the international sporting agenda in recent weeks has been the proposal of staging the 2022 FIFA World Cup in Qatar in winter. Sports lawyer Kevin Carpenter explores the possible legal and economic implications for a number of interested stakeholders.

One of the highest profile sponsors in sport explains what its portfolio of high value football shirt sponsorships is designed to achieve.

The domestic sports marketing sector in the Gulf states of Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the UAE (United Arab Emirates) has been slow to develop and gain credibility despite the massive investment in sports infrastructure and international events across the region. We talk to sports marketing practitioners and property owners in the region to see if that state of play is changing.

In the sports broadcasting industry, you never have to wait too long before one of the world’s biggest sports properties announces a mega multi-million dollar TV deal.

Kevin Roberts discusses England's failed bid to host the 2018 World Cup.

Sport is about so much more than fun, exercise and something exciting to watch if you understand what’s going on and care who wins.