Europe
LFP bets on Paf partnership
The Spanish Football League (LFP) has agreed a sponsorship deal with Finnish gaming company Paf.
Betfred jumps at opportunity to extend Gold Cup deal
Cheltenham Racecourse has announced that Betfred has extended its title sponsorship of the Gold Cup, one of the showpiece events of the British horse racing calendar, for a further three years.
Saracens CEO joins Sports Marketing 360 line-up
Edward Griffiths, chief executive of Aviva Premiership Rugby club Saracens, is to join the speaker line-up for Sports Marketing 360 at the BT Centre, London on September 27.
Arsenal’s Leavey joins panel for today’s TV Sports Markets webinar
Arsenal Media Group general manager Michael Leavey has joined the panel for a unique online seminar on the latest developments in the consumption of sports media by fans across the globe.
Toyota extends sponsorship of IAAF World Championships
The IAAF (International Association of Athletics Federations) announced today that Toyota has agreed to remain as an official partner of the IAAF World Championships until 2017.
IMG acquires stake in Sports New Media
IMG has acquired a minority equity stake in Sports New Media (SNM), the company that manages social media on behalf of high-profile sporting clients covering athletes, associations and brands.
Derby County names Sam Rush new chief executive
English football club Derby County has appointed Sam Rush as its chief executive officer.
Real Madrid claims new revenue record
Real Madrid has revealed revenues of Eur514 million for the 2011-12 financial year – a figure the Primera Division giant claims is a record for any sports club.
Spanish football market opens up to YouTube
The Spanish Primera Division has become the latest major league to embrace YouTube after the video-sharing website agreed a three-year deal with Mediapro.
Sainsbury’s expands Paralympic association after London 2012 success
Sainsbury’s has signed up as a commercial partner of the British Paralympic Association (BPA) through to the end of 2016, admitting that its sponsorship of the London 2012 Paralympic Games had a “profound” impact on its business.
Interwetten expands Sevilla partnership deal
Sevilla has extended its partnership with online betting group Interwetten in a deal that will allow the company to enhance its commitment to the Primera Division club by assuming its shirt sponsorship contract.
Pontevedra lands Duathlon World Championships
The International Triathlon Union (ITU) has announced that the Spanish city of Pontevedra will host the 2014 Duathlon World Championships.
BT’s Premiership Rugby deal sparks new ERC dispute
A new four-year broadcast rights deal worth £152 million between UK telecommunications company BT and Premiership Rugby has cranked up a dispute between the English league and the European Rugby Cup (ERC).
Mayor Johnson steps up to drive London 2012 legacy
London Mayor Boris Johnson has announced he will assume responsibility for ensuring the 2012 Olympic and Paralympic Games delivers a successful legacy by chairing the London Legacy Development Corporation (LLDC).
European Tour suffers pain in Spain
The European Tour has suffered a significant blow with the removal of yet another Spanish golf tournament from its calendar.
Ricoh tees up Women’s British Open extension
Ricoh has extended its title sponsorship of golf’s Women’s British Open until at least the 2016 edition of the championship.
Kaliningrad confident it can make cut for 2018 World Cup
The Russian city of Kaliningrad has stated its confidence that it will make the cut for the country’s staging of the 2018 FIFA World Cup, despite being named by Sports Minister Vitaly Mutko as one of the locations under threat ahead of the finalisation of venues later this month.
Goal-line technology on the agenda at Global Convention
Soccerex has announced that the inventor of Hawk-Eye, Paul Hawkins, and head of the general secretary’s office of FIFA, Christoph Schmidt, will be participating in a special goal-line technology conference session at this year’s Soccerex Global Convention in Rio de Janeiro.