Lloyds TSB’s support of TeamGB and ParalympicsGB athletes: the most efficient activation of its London 2012 sponsorship.

Why the Olympic torch relay has seen Lloyds TSB formulate the largest PR and communications campaign of its 2012 partnership.

The first in a series of blogs by Gordon Lott, Head of Olympic Marketing and Group Sponsorship at Lloyds Banking Group.

Eagerly awaited winners of SportBusiness partnered Awards set to be announced soon.

Sport industry professional development days confirmed for Etihad Stadium

One of the key objectives of the International Olympic Committee (IOC)’s broadcast strategy is “to ensure the long-term financial future of the Olympic Movement and the Olympic Games.”

Sport and New Media set to showcase the latest innovations in digital sport

A new SportBusiness event - the mSport Summit - comes to London on April 26th

Details confirmed for our elite sport industry conferences, summits and workshops.

Sport Sponsorship webinar: 2pm (GMT) on Tuesday 10th January open to all.

Sport sponsorship professional development comes to London for the new year.

Paul Daniels, head of Russell Jones & Walker's sports team, asks whether the Rooney Rule would bring positive change to UK football.

Image rights: where are we now? Sharon Brennan, partner in the commercial tax unit of Lewis Silkin LLP, fills us in.

Two sport sponsorship professional development events for 2012 announced.

Next on the SportBusiness conference calendar: Sport and iGaming 2011

Ben Speight, head of SportBusiness Intelligence, breaks down the German TV market – one of the few in Europe where free-to-air spend on sport is higher than that of pay-TV.

Ten highlights from our gathering of leaders, thinkers and networkers at Sports Marketing 360

Nicola Tager, a solicitor in Harbottle & Lewis' Employment Group, on why the ‘Rooney Rule’ could violate UK anti-discrimination laws.

Final chance to enter only pan-European excellence in sponsorship awards.