After adidas prised Houston Rockets star, James Harden, away from Nike for $200m last month, we look at whether it was enough to give the German giant the upper hand in its age-old rivalry with the Americans.
China’s status as one of the key pillars of the Olympic Movement was secured last month after Beijing won the vote to become the first city to host both the summer and winter Olympics. Mark Dreyer, editor of China Sports Insider, tells us what impact it has had on the rest of the country.
Elisha Chauhan asks industry experts to assess the Tokyo 2020 national stadium saga, and whether it will be ready on time and on budget, having dropped Zaha Hadid Architects’ controversial design.
Broadcasters, event organisers and sponsors have tried and failed to crack the sporting code in India, in an attempt to reach the country’s billion-plus cricket-mad population. We hear from the insiders who have succeeded.
Ahead of its second edition, organisers of tennis’ Wuhan Open is tripling the size of its host venue to 15,000 seats – more than all four grand slam showpiece courts. Elisha Chauhan asks if it is too much, too soon.
The contest to host the 2022 winter Olympic Games may be a two-horse race, but promises to be one of the most fascinating ever. Kevin Roberts explains why, examining the background to the bidding battle and detailing each candidate through the eyes of its bid leader.
The IPL (Indian Premier League) has been hosted in two countries away from its homelands in its short history. Now there is the real prospect of it having a permanent international presence. Elisha Chauhan reports.
The sponsorship alliance between football and foreign exchange (forex) trading companies is becoming a permanent fixture. Owen Evans looks at why.
A little over 12 months ago, a new short-form video platform was launched in China in an attempt to change how the country’s sports fans use social media. Owen Evans looks at what happened next.
Will the already-maligned world of football transfers turn even murkier when FIFA scraps the official football agent’s licence next spring?
Antonio Zea, director for global football innovation at adidas, writes exclusively for SportBusiness International about being at the forefront of football’s technological revolution.
The long-awaited International Premier Tennis League, the latest franchise-based sports competition inspired by the successes of cricket’s Indian Premier League, begins this month. Star players are signed up, but with radio silence from its organisers, a similar competition launching at the same time and tickets still not on sale in one of the host countries, could it be doomed for failure?
Cycling’s WorldTour will no longer end in Beijing, but Brian Cookson believes a presence in China will continue regardless. Elisha Chauhan reports.
STAR India and the International Hockey Federation (FIH) believe they can take hockey “to the next level” when their broadcast deal kicks in from 2015.
Hired for his regional expertise in the sports broadcast space, Asian Tour CEO Mike Kerr has brought a fresh perspective to an organisation he believes is perfectly placed to benefit from golf’s shift of influence eastwards. He spoke to Matt Cutler.
The exploitation of short-form content across multiple platforms has become a central part of North American basketball league the NBA’s global media rights strategy over the last three years.
Should sporting rights-holders take the geo-political climate into consideration more when making decisions?
Marisol Casado, IOC (International Olympic Committee) Member and President of the ITU (International Triathlon Union), writes exclusively for SportBusiness International about the battle for Olympic survival.