Uefa Women's Champions League
Media tender on for Uefa’s women’s club and national team competitions closes October 14 Uefa seeking broadcast partners which can take ‘edgy’ approach using different platforms TRM a
PepsiCo’s senior director for global sports marketing, Adam Warner, commends Uefa for finding 'different sources of value' in this year reformatted Men's Champions League and explains why the brand has decided to expand its relationship with the governing body to include women's club and national competitions. Ben Cronin reports.
“Our share of voice during the Women’s World Cup was extraordinary,” Adrian Farina, head of marketing, Visa, Europe
Visa’s head of marketing for Europe, Adrian Farina, has credited Uefa’s decision to unbundle the sponsorship rights for its men’s and women’s tournaments, saying that it provided the ‘trigger’ for the bra…
Fifa and Uefa have both unveiled strategies for the long-term development of women's football. Frank Dunne examines what it would take to put female competitions on an equal footing with their male equivalents.
Uefa, football’s European governing body, has today (Monday) started the sales process for centralised broadcast rights to the Uefa Women’s Champions League from 2021-22 to 2024-25.
Sunday’s Uefa Women’s Champions League final between Lyon and Wolfsburg attracted record viewing figures in both France and Germany.
RTÉ will show live coverage of Sunday’s Uefa Women’s Champions League final in a first for the Irish public-service broadcaster.
Global food and beverage company PepsiCo had added to its presence in elite European football by sponsoring Uefa’s major women’s club and national team competitions until 2025.