Super Rugby
Crusaders extend with Fiji Airways in new shirt sponsorship strategy
Fiji’s national airline, Fiji Airways, has extended and upgraded its shirt sponsorship deal with New Zealand Super Rugby franchise the Crusaders, with financial services group BNZ to downgrade its partnership w…
Hollywoodbets expands rugby sponsorship portfolio with Sharks
The Sharks, the Durban-based Super Rugby franchise, has unveiled South African sports betting operator Hollywoodbets as a new associate sponsor.
The deal will run for three years, from 2020 to 2022.
NZ Rugby takes Sky stake as Sanzaar rights deal finalised
Pay-television broadcaster Sky New Zealand has extended its rights deal with New Zealand Rugby, with the “revolutionary” new contract involving the sport’s national governing body becoming an investor in Sk…
Sky NZ seeks five-year extension to key Sanzaar deal
Pay-television broadcaster Sky New Zealand has confirmed it will seek to renew its rights deal with Sanzaar, rugby union’s regional governing body comprising the unions of South Africa, New Zealand, A…
Crusaders to investigate name change in wake of Christchurch attack
Christchurch, New Zealand-based rugby union side Crusaders has engaged a marketing company to investigate a potential rebrand or name change in the aftermath of the attack on two mosques in the city last…
Sunwolves face Super Rugby axe, Sanzaar touts new tournament
Sanzaar, the umbrella body for the national unions in Argentina, Australia, New Zealand and South Africa, has today (Friday) said it will remove Japan’s Sunwolves franchise from the Super Rugby club c…
New South Wales unveils major event hosting drive
The Australian state of New South Wales has today (Monday) unveiled a plan to secure 10 major sporting events over the next decade in the belief the effort can drive at least Aus$1bn (€635.8m/$746.8