Super Bowl LIV

Surging demand brings average ticket price for the game to nearly $9,000

German media group ProSiebenSat.1 posted a record market share in the key 14-to-49 year-old audience demographic last night with its live coverage of the NFL Super Bowl

Last-minute price jumps defy historical demand curves for the game

Eric Fisher takes a look at the ticketing market ahead of this Sunday's Super Bowl in Miami.

Warner Media-owned digital media outlet highlighting new content sub-brand

Miami will stage the Super Bowl this week for the first time in 10 years. Bob Williams looks at the measures officials are taking to ensure the city doesn't wait so long to host the prestigious event again.

Pent-up demand from both Kansas City, San Francisco helping fuel interest

US broadcast network Fox has announced it has already sold out all its advertising inventory for Super Bowl LIV, which is scheduled to take place at Miami's Hard Rock Stadium on February 2, 2020

The Fox network is reportedly charging between $5.5m (€4.9m) and $5.6m for an in-game Super Bowl LIV commercial for the showpiece event at Hard Rock Stadium, Miami, on Sunday, February 2, 2020.