Serie A
SportyTV bolsters European football portfolio
The Sporty Group has solidified its free-to-air football rights portfolio in Ghana and Nigeria in long-term deals for LaLiga, Serie A and the English Football League
Big leagues leave it late, with markets still dark
Late deals and blackouts for the season’s opening weekend of Italy’s Serie A and France’s Ligue 1 exemplify the tough market conditions internationally for rights-holders of even higher-tier properties.
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New World TV adds two heavyweight European leagues
New World TV has added rights to both LaLiga and Serie A as the Togo-based pay-television broadcaster continues to amass European football rights in sub-Saharan Africa
Zondacrypto opts for Atalanta sleeve rights over Juventus
Cryptocurrency exchange Zondacrypto has chosen Europa League winners Atalanta ahead of rival Serie A club Juventus to lead its sleeve branding efforts in Italian football
EXCLUSIVE: Galaxy Racer nears European football deals in India
Dubai-based gaming and media company Galaxy Racer is close to securing exclusive rights to Spain’s LaLiga and France’s Ligue 1 in India and is also in advanced talks to acquire rights to Italy’s Serie A in the country.
DAZN strengthens Serie A hand with Spain deal
DAZN has snapped up exclusive rights in Spain to Serie A for the next three seasons, ousting pay-television operator Movistar Plus.
Atalanta lands security of three-season shirt deal
Atalanta has profited from its rising commercial appeal on the back of winning the Uefa Europa League by landing a three-season shirt sponsorship with sparkling water brand Acqua Lete
Serie A, TNT Sports reach agreement on new deal
Serie A will remain part of TNT Sports’ offering in the UK and Ireland after an agreement was reached with the league, which has also now hammered out details of a betting rights renewal with Stats Perform, SportBusiness understands.