MLB
MLB sharpens in-play betting focus as fans return to ballparks, bars and sofas
It was less than a year ago that Major League Baseball executives were bemoaning the sight of empty seats as the 2022 regular season closed with the league’s lowest attendance in a quarter of a century.
Cleveland Guardians join MLB’s jersey patch club
The Cleveland Guardians have become the latest Major League Baseball franchise to sign a jersey patch sponsor after Marathon, the retail brand of Ohio-based Marathon Petroleum Corporation (MPC), stepped…
MLB to produce and distribute Padres games as Diamond opts to miss payment
Major League Baseball is taking over production and distribution of San Diego Padres games with immediate effect after Diamond Sports Group, the owner and operator of 19 Bally Sports regional sports networks…
Oakland A’s secure land deal for Las Vegas move
Major League Baseball (MLB) franchise the Oakland Athletics has taken a significant step towards relocating to Las Vegas after signing a binding purchase agreement for land on which a new ballpark could…
Mariners hire former IOC executive Voigt to corporate partnerships role
Major League Baseball franchise the Seattle Mariners has appointed Chris Voigt, a former marketing executive at the International Olympic Committee, as its senior vice-president of corporate partnerships
Bilibili and Kuaishou join broadcaster line-up for MLB postseason in China
Major League Baseball agreed media rights deals with Chinese digital platforms Bilibili and Kuaishou for this year's ongoing postseason games
Adidas ends Tatis Jr.’s contract after PED suspension
Sports apparel and footwear brand Adidas has ended its partnership with Major League Baseball’s San Diego Padres shortstop Fernando Tatis Jr.
Angels owner Arte Moreno to explore selling team
Major League Baseball’s Los Angeles Angels owner Arte Moreno announced that they have retained Galatioto Sports Partners as financial advisors to assess strategic options, including the possible sale o…
Phillies pick Two Circles to sell jersey patch
MLB club selects Bruin Capital-owned agency to sell key sponsorship asset
White Sox signs Molson Coors ahead of 2022 MLB season
Major League Baseball’s (MLB) Chicago White Sox has signed Molson Coors to its sponsorship portfolio.
Cubs, Reds to take part in 2022 MLB ‘Field of Dreams’ game
Major League Baseball has confirmed that its highly popular Field of Dreams game will return next year, with the Cincinnati Reds and Chicago Cubs taking part in the tentpole event
MLB’s ‘Field of Dreams’ game draws historic viewership totals
Unique event draws league's largest regular-season audience since 2005
MLB ‘Field of Dreams’ game expected to return in 2022
Major League Baseball's Field of Dreams game in Iowa is widely expected to make a return in 2022, with the Chicago Cubs potentially taking part in the tentpole event
MLB invests more than $5m in ‘Field of Dreams’ ballpark
Major League Baseball is making a deep financial commitment to ensure its upcoming Field of Dreams game is a success by investing more than $5m (€4.26
MLB making final preparations for ‘Field of Dreams’ game
Event at famed filming site in Iowa comes after years of planning, pandemic delay
Tencent expands sports streaming outside China with MLB deal
Chinese streaming platform and internet giant Tencent has announced its first major sports media rights deal covering territories outside its home market, with a three-year deal for Major League Baseball…
DAZN retains Major League Baseball rights in Germany
OTT streaming service DAZN has extended its deal for Major League Baseball rights in Germany
MLB cancels in-person owners meetings, Winter Meetings
Pandemic claims pair of key offseason events