Ligue 1
McDonald’s to replace Uber Eats as Ligue 1 title sponsor
Ligue de Football Professionnel (LFP), organising body of the top two divisions of the French game, has agreed a three-season deal making McDonald’s the new title sponsor of Ligue 1, with the contract reportedly nearly doubling in value.
DAZN names Daumin as first France CEO
DAZN has appointed former Canal Plus executive Brice Daumin to lead its French operation as it continues to target domestic rights to the country’s top football league.
PSG’s retail growth contributes to €800m revenue record
Paris Saint-Germain (PSG) will open its 10th international official store next month in Toronto as it builds on a retail operation worth a record €85m ($93m) in 2022-23, the French Ligue 1 club’s chief rev…
APM replaces tourism body as AS Monaco’s main shirt sponsor
Ligue 1 club AS Monaco has signed up fashion jewellery brand APM Monaco as its new main partner, a deal that ends the local Tourist & Convention Authority’s short spell as the holder of front of shirt sponsorship rights.
No suitable offers for Ligue 1 rights as LFP Media plans direct talks
France’s Professional Football League (LFP) announced today (Tuesday) that it received no offers meeting its ambitious reserve prices for the two main packages of live Ligue 1 rights, with private negotiations n…
LFP defends ‘integrity’ of tender following Canal Plus criticisms
France’s Professional Football League (LFP) has insisted that its invitation to tender is fully compliant with competition legislation following comments made by Canal Plus president Maxime Saada in a…
Canal Plus tells LFP it won’t bid in Ligue 1 rights auction
Canal Plus, the pay-TV broadcaster which has aired Ligue 1 action since 1984, has this morning informed the French Professional Football League (LFP) that it will not bid during its domestic rights tender
Hisense extends with PSG as Chinese brand’s TV sales soar
Chinese electronic appliance company Hisense has extended its global sponsorship of French Ligue 1 club Paris Saint-Germain for another two years as it continues to use sport to increase brand awareness
LFP follows LaLiga, Serie A with five-year rights bid plan
France’s Professional Football League (LFP) wants to give broadcasters the option of bidding for rights across five seasons when it issues its domestic tender on September 12.
PSG lodges bid for Stade de France amid ongoing row over Parc des Princes
French Ligue 1 club Paris Saint-Germain has submitted a preliminary application to take over the lease of Stade de France but says its priority remains to stay playing at Parc des Princes stadium
LFP to go to market with domestic broadcast rights in autumn 2023
Vincent Labrune, president of France’s Professional Football League (LFP), has revealed that the invitation to tender for the next cycle of domestic broadcast rights to the top-tier Ligue 1 will launch i…