FA Women's Super League

Football
Sponsorship & Marketing

Tottenham Hotspur has named Herbalife Nutrition as the official nutrition partner to the club’s women’s team ahead of the upcoming 2021-22 Women's Super League season.
Football
Media

The Women’s Super League, the top tier of women’s club football in England, still needs to go through a number of media-rights cycles before it is able to become self-sustainable, according to director of …
Football
Media

England’s Football Association has announced that its top-tier Women’s Super League will “bring in more revenue than any women’s domestic league in the world” after it secured lucrative domestic media rig…
Football
Media

Nordic Entertainment (Nent) Group has acquired a host women’s football content across the Nordic and Baltic countries, along with Poland, as it continues its push in women’s sport.
Football
Sponsorship & Marketing

Women’s Super League club Chelsea FC Women has signed London-based investment bank N+1 Singer as the club’s first shorts partner.
Football
Sponsorship & Marketing

Manchester City Women's Football Club has signed up Italian fashion house Salento Creazioni Moda as a sponsor of its women’s team.
Football
Media

The English Football Association is said to be close to agreeing a deal that would see public-service broadcaster the BBC retain rights to the Women’s Super League.
Football
Sponsorship & Marketing

Murray Barnett, former chief commercial officer for World Rugby and head of partnerships for Formula 1, explains why women’s football is sure to recover the commercial momentum lost as a result of the Covid-19 pandemic.
Football
Media

Pay-television broadcaster Sky is said to be in prime position to secure UK rights to football's top-tier Women’s Super League.
Football
Media

Canadian pay-television broadcaster Sportsnet began broadcasting matches from the FA Women’s Super League on Saturday as part of an exclusive rights agreement negotiated shortly before the start of the 2…
Football
Finance & Law

Private equity firm CVC Capital Partners has expressed an interest in investing in the Women’s Super League (WSL) club competition, it has been reported.
Football
Sponsorship & Marketing

Premier League club West Ham United has signed up trading platform business trading platform Bartercard as a sponsor of its women's team
Football
Finance & Law

London-headquartered private equity company Bridgepoint, a major shareholder in MotoGP commercial rights-holder Dorna Sports, has approached the English Football Association (FA) about investing in the…
Football
Media

The Football Association has appointed Women’s Sports Group, a new company set up last year to increase the profile of women’s sport, as its exclusive consultant on the sale of UK media rights to the Bar…
Football
Media

The Pitch International agency has been appointed by England’s Football Association to exclusively distribute worldwide broadcast rights to the FA Women’s Super League.
Football
Sponsorship & Marketing

The English Football Association has extended its long-term agreement with German tyre company Continental. The deal, which focuses on women’s football, will now run until September 2021.
Football
Media

The FA Women’s Super League, the top tier of women’s club football in England, has secured its first rights deal in the Asia-Pacific region through an agreement with Australian telcoms operator Optus.
Football
Sponsorship & Marketing

Barclays global head of sponsorships and media, Tom Corbett, tells Adam Nelson why the bank has stepped up its association with football by signing a record-breaking title partnership with the Women's Super League.