Biathlon World Championships
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The International Biathlon Union (IBU) has extended its marketing rights contract with sports marketing agency Infront. SportBusiness understands the deal is worth around €3.75m ($4.05m) per season.
At least 18 European Broadcasting Union (EBU) members will show coverage of the International Biathlon Union’s (IBU) Biathlon World Championships, which get underway in Antholz Anterselva, Italy today (…