AFL

Wellness tech company Therabody signed two Australian sports league sponsorships this April, having entered the local market under its former Theragun corporate name in late 2019

Australian cryptocurrency exchange CoinJar has signed as a sponsor of the AFL’s Melbourne Football Club for both its men’s and women’s teams. T

The Geelong Cats Australian Football League team has extended its sponsorship agreement with Ford Australia in a deal that will take the association between the two organisations to a record-breaking 100…

Sports brand Nike has upgraded its association with the Australian Football League’s Sydney Swans to become the team’s kit and footwear sponsor.

The Australian state of Queensland will from Saturday deny entry to visitors from Sydney, prompting some sports leagues and teams in the country to once again rejig their plans for current seasons

Cricket Australia confirmed it will stage the longest ever Big Bash League in 2020-21, despite some players calling for a reduced version of the domestic Twenty20 tournament – Reuters A

Sponsorship deals worth more than A$7m (€4.1m/$4.4m) ) per year are under threat from the collapse of Virgin Australia into voluntary administration, SportBusiness can reveal.

The Australian Football League has suspended its men's season until May 31. It also scrapped its women's season mid-finals and will not award the championship

Amazon is in talks with the Australian Football League to create documentaries around several of the league's teams

The Australian Football League has renewed its sponsorship contract with online gambling network BetEasy

Car hire company Hertz has signed a three-year sponsorship deal with Australian Football League team Melbourne Football Club in the 'Major Partner' category

The Australian Football League confirmed on Thursday that clubs St Kilda and Port Adelaide will again face off in Shanghai next year, as part of a long-term agreement to hold regular fixtures in China

The Australian Football League's push into China has had symbiotic benefits for all parties that goes beyond sports. SportBusiness takes a closer look at the deals that have ensued so far, and how they've worked out.

Australia's parliament passed legislation yesterday to set up a new sports integrity body, the National Sports Tribunal, on a two-year trial basis