Strategic and commercial advice based on
data-driven insight

SportBusiness Consulting Reports

Featuring our industry-leading, exclusive sports media rights data and in-depth analysis – these comprehensive reports provide vital information about important market sectors for anyone involved with commercializing media rights.


Market Studies

We help our clients make sense of sport’s commercial markets. Whether for media rights or sponsorship, we help clients understand the commercial landscape and their place in it. Our advice enables our clients to make better informed, more effective business decisions.

Business Case Analysis

We perform detailed analysis, leveraging the best available data, to help rights holders and rights buyers assess opportunities. We help our clients build robust, evidence-based business plans to maximize returns.

Due Diligence

We are a trusted advisor to sports organisations, owners and investors looking for high quality data and analysis to support the sale or acquisition of major sport assets. We also provide support to investment advisors acting on either side of major sports transactions.


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Example Case Studies

SportBusiness Consulting Global Media Report 2018

Comeback or a temporary correction? NFL domestic TV audiences recover in 2018-19

Market analysis | Broadcast revolution: the impact of digital players on the sports rights landscape


Mike Kiernan

Senior Analyst
With a Master in Sport Business from NYU, Mike has spent more than 12 years researching and analysing the sport business industry.


Our project teams regularly include world-leading specialists in media rights, sponsorship strategy and consumer research, leveraging our industry network to put the best possible team on every assignment.

Kelly Butler

Media Rights

Jason Markham

Media Rights

Unmish Parathasarathi

Digital Strategy

Chris Barnes

Consumer Research


SportBusiness Media is indispensable for those working in the sports industry and managing media rights
SportBusiness Professional is invaluable not only for keeping up to date with the latest news, but as a technology provider to the sector, reaching and engaging the right audience.
The entire offering is one of the industry’s leading research databases. It is of great use when drawing up targeting / sponsorship strategies for prospective and existing clients