Strategic and commercial advice based on
data-driven insight

What SportBusiness Consulting offers you

Market Studies

We help our clients make sense of sport’s commercial markets. Whether for media rights or sponsorship, we help clients understand the commercial landscape and their place in it.

Our advice enables our clients to make better informed, more effective business decisions.

  • Market sizing, forecasting and trends analysis
  • Mapping of commercial properties
  • Competitor landscape analysis
  • Bespoke intelligence gathering

Business Case Analysis

We perform detailed analysis, leveraging the best available data, to help rights holders and rights buyers assess opportunities. We help our clients build robust, evidence-based business plans to maximise returns.

  • Rights analysis
  • Rights valuation
  • Market entry feasibility studies
  • Sales strategy

Due Diligence

We are a trusted advisor to sports organisations, owners and investors looking for high quality data and analysis to support the sale or acquisition of major sport assets.

We also provide support to investment advisors acting on either side of major sports transactions.

  • Advice on acquisitions in sport
  • Buy and sell-side market due diligence on sports companies or major sports properties

Selected clients

What our clients say

Our unique advantage

Our advice is based on our own proprietary data, the industry’s most trusted for sport media rights and sport sponsorship.

We gather and verify our data ourselves to ensure thoroughness and accuracy.

Our team has world-class commercial know-how and unrivalled connections to the industry. We engage daily with leaders and decision-makers across the world of sport.

We have a long-standing track-record and reputation as the leading authority on the business of sport.

Our advice is independent and free from conflicts of interest as we do not act for clients in rights negotiations.

We are not bound to any one institution and have no vested financial interest in the markets we serve.

Our team

Ben Speight

Chief Executive

Ben joined SportBusiness in 2003 and set up the consulting division in 2008 and has worked on projects with rights holders, broadcasters, agencies and investors.

Simon Cory-Wright

Head of Consulting

Simon has over 20 years experience in sports marketing, administration and consulting, having worked for major brands, rights holders and global consulting firms.

Mike Kiernan

Senior Analyst

With a Master in Sport Business from NYU, Mike has spent more than 12 years researching and analysing the sport business industry.

Our integrated expert network

Our project teams regularly include world-leading specialists in media rights, sponsorship strategy and consumer research,
leveraging our industry network to put the best possible team on every assignment.

Karl Bistany

Media Rights

Kelly Butler

Media Rights

Jason Markham

Media Rights

Unmish Parathasarathi

Digital Strategy

Chris Barnes

Consumer Research