Press Release

SportAccord Convention is delighted to welcome the return of Gold Partner Sport Event Denmark to this year’s Convention taking place at the SwissTech Convention Center, Lausanne, Switzerland from 17-22 April 2016. Celebrating Golden Moments from sports events around the world, this year’s Convention delegates will have the chance to share their golden sporting moments.

Minnesota Vikings, Everton FC, Gatorade, BMW, MLS and Blizzard Entertainment join speaker line-up for the New York Leaders Sports Business Summit in two weeks’ time.

What do an ex-international cricketer, a Canadian DJ, an Honorary Consul from San Francisco, a former Silver Fern and the man known as ‘Mr Touch’ have in common?
As of today, they’re all competitors in the World Masters Games 2017, the world’s largest multi-sport event that kicks off in Auckland in just over a year.
Registrations have now opened for next year’s Games and sports-lovers from all walks of life are being encouraged to sign up and take part in one of the 28 sports on offer.

SportAccord Convention announced today that the Sports Bureau of Macau SAR Government will once again be a Gold Partner for this year’s edition taking place from 17-22 April 2016 at the SwissTech Convention Center in Lausanne.

SportAccord Convention will host a Digital Summit in Lausanne, Switzerland at the SwissTech Convention Center on Wednesday, 20 April 2016. Leading organisations including Facebook, Twitter, Instagram, Periscope, Vine, Oculus Rift, as well as the International Olympic Committee, will share their experiences and latest thinking with delegates attending the SportAccord Convention.

Switzerland – SportAccord Convention is delighted to announce its Principal Media Partners, Sportcal, SportBusiness Group, and Around the Rings, to help promote this year’s Convention taking place from 17-22 April 2016. Now in its 14th edition, the annual 6-day event is attended by key decision-makers across sport and industry, who will gather at the SwissTech Convention Center in Lausanne.

The top five contenders in each of the SportBusiness Ultimate Sports Cities 2016 Award categories will be announced at City Events in Paris on Tuesday 15 March.

Coverage of new WBSC global baseball flagship event generated 253 million potential broadcast reach. WBSC Premier12 captured No. 1 TV ratings in 2015 in host nations Japan, Taiwan for an international sporting event.

Brands presented with unique opportunity to be the PresentingPartner to Team England for first time in 85 years.
CGE also appoints Female Sports Group to support commercial activity in journey to the Commonwealth Games

Trinidad and Tobago has a proud tradition and history of sporting excellence and passion. The twin Island Republic has  produced 18 Olympic medal winners, two Olympic Champions, several Pan Am, CAC and Commonwealth Champions and a Youth Olympic Champion.

David Droga, Founder & Creative Chairman of global advertising agency, Droga5 has been announced by Leaders as the latest addition to the speaker line-up for the Leaders Sport Business Summit, taking place at The TimesCenter, New York on the 1-2 March 2016.

The Trinidad and Tobago Olympic Committee (TTOC) as part of its strategic marketing and brand management plan, is adopting an entrepreneurial, vibrant and dynamic market driven, new business development approach to revenue generation for its programmes and projects. This includes the strategic vision to achieve 10 or more Olympic Gold medals by the year 2024. In an effort to support this marketing plan and vision, the TTOC has set up an in house marketing department that will handle the TTOC marketing, branding, new business and commercial development, merchandising and licensing programme.

The Commonwealth Games Federation (CGF) has announced a collaboration with the International Centre for Sport Security Europe (ICSS EUROPE) to work together to help protect and safeguard Commonwealth sport. 

The Academy is pleased to announce that Alex Trickett, Head of Sport at Twitter, has joined the Academy 2016 speaker lineup. With his vast experience and expertise in social media, Trickett will share practical tools and tips with sport leaders on how to reach out to fans and new audiences worldwide.

Leading brands, sports federations, agencies and students attended the prestigious Forum hosted at Yas Marina Circuit, Abu Dhabi

The World Union of Olympic Cities is proud to announce the launch of its brand new an innovative Smart Cities & Sport Website. The goal of this new online platform is to become the meeting point and reference for all cities around the world interested in developing smart strategies that effectively connect sport and cities.

 Ahmad Bin Mohammed Welcomes Participants to the 7th Edition of the Creative Sports Award.

SPORTEL welcomes international sports marketing and media leaders to the next edition of SPORTELAsia to be held from March 15 to 17, 2016 at the Luxury 5-star Shangri-La Hotel, Singapore.