SportBusiness Staff

Fan Engagement

London-based international agency M-is has been developing state-of-the-art fan experiences and engagement initiatives in sport for 30 years. With such rapid developments in technology, M-is believe brands and federations can use this opportunity to inspire and empower all at ‘grassroots’.
Football

The Bundesliga’s ‘Football As It’s Meant To Be’ mantra is evidenced across all areas of their strategy. And with recent figures published showing an increase of cumulative revenues for the Bundesliga and Bundesliga 2 for the 14th year in a row, with a record total revenue of €4.42bn ($5.01bn) for the 2017-18 season, it appears that it’s delivering results.

HealthAccord promises to offer crucial insights into topics ranging from mental health to the use of supplements and technology to support athletes during SportAccord in Gold Coast, Australia

Monaco, 18 February 2019 After their successful participation in Singapore, Telstra is back at SPORTELAsia and will also host a panel discussion about the rise of esports and its opportunities for growth
Football
Fan Engagement

In the commercial battleground of English football, clubs are investing time and money in establishing community and CSR initiatives without any realistic prospect of a tangible return on investment. SportBusiness asks why, through the lens of three examples from the Premier League.

In this month's issue we cover...

SportBusiness Review highlights 10 executives whose work indicates the direction of the sports business in 2019 and beyond
Media

Simon Denyer was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Football
Sponsorship

Sean Jefferson was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Media

Laura Froelich was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Ice Hockey
Finance & Money

Kerry Bubolz was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Netball
Finance & Money

Joanna Adams was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.

David Szlezak was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Football

Darren Eales was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Media

Barney Francis was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond. Sport was once famously the battering ram for Sky.

Barney Francis was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond. Sport was once famously the battering ram for Sky.
Football
Media

Alfredo Bermejo was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Basketball

Adam Silver was among the 10 executives whose work in 2018 we believe indicates the direction of the sports business in 2019 and beyond.
Winter Sports
Events

The IOC is undertaking a range of reforms designed to make bidding for and hosting the Olympics less costly and less complex. Jonathan Dyson asks whether any progress is being made, including in the current 2026 Winter Olympics bidding race, and looks at what more needs to be done.
Football
Events

Dubai will become the centre of world football on January 2 and 3 as some of the leading players, coaches, agents and business brains in the sport come to town for the 10th Globe Soccer Awards and its…