Greg Pitcher looks at the implications of a deal that will make the T-Mobile Arena in Las Vegas the official home of UFC.
UK viewing data for the week between Monday 1st and Sunday 7th January Watching Brief Vol. 192
UK viewing data for the week between Monday 8th and Sunday 14th January, including the Premier League, European Champions Cup and NFL playoffs. We also feature December's leading pay-television audiences.
Simon Bibby, head of research, and Michael Litman, CEO of Burst Insights use video analytics to gauge the success of Juventus FC's recent rebrand on social media
Historians may look back on 2016 as the year the three-way dynamic between sports rights-holders, their official kit suppliers and replica-kit-buying fans was reshaped. Matt Cutler looks at what’s driving change and what the implications could be for the three parties.
Download the TVSM Global Report 2016 The annual TVSM Global Report uses the data from TV Sports Markets Rights Tracker to put a figure on the global value of the sports media rights market
Download Sponsorship Works 2016 This year’s Sponsorship Works brings you 18 case studies of best practice sports sponsorships from around the world.
Download Sponsorship Works 2014 Welcome to Sponsorship Works 2014, the tenth edition of the publication
Download Sponsorship Works 2013 This report is an essential casebook for brands, agencies and rights holders
Download Sponsorship Works 2012 The 2012 edition of Sponsorship Works looks into the very best sponsorship programmes from around the sporting world
Download Ultimate Sports Cities 2012 In the world of hosting sports events the playing field is far from level writes Rachael Church-Sanders, author of SportBusiness’ Ultimate Sports Cities 2012.