SportBusiness Staff

The North America arm of Japanese automotive manufacturer Nissan has reaffirmed its commitment to the Tennessee Titans by acquiring naming rights to the NFL franchise’s new stadium.

Major League Baseball (MLB) has withdrawn from plans to stage regular season games in Paris after reportedly failing to secure a promoter.

Leonz Eder has secured the presidency of the International University Sports Federation (FISU) on a permanent basis, while the governing body’s long-serving CEO and secretary general, Eric Saintrond, has announced plans to retire.

More fans than ever before but also more competition, finds new Two Circles Analysis

Truist Park, home of the Atlanta Braves, has been awarded hosting rights to Major League Baseball’s All-Star Game in 2025.

Australian commercial broadcaster Nine’s coverage of the Cricket World Cup semi-final between Australia and South Africa registered 592,000 viewers across the five metro areas of Sydney, Melbourne, Brisbane, Adelaide and Perth.

Norwegian public-service broadcaster NRK has reached an agreement with Warner Bros. Discovery to show live coverage of all athletics events during next year’s Olympic Games in Paris.

Betting companies Esportes da Sorte, Novibet and Sportingbet have been unveiled as sponsors of the Campeonato Paulista, the state football championship in São Paulo, in deals brokered by Brazilian sports marketing agency LiveMode.

German sports broadcaster Sport1 has launched Sport1 Motor, its first dedicated free ad-supported streaming television (FAST) channel.

Philipp Studhalter has been re-elected as chairman of the Swiss Football League (SFL) for another two-year term.