Sportradar has supported the launch of the Korea Professional Football League’s new over-the-top platform, K League TV, providing free live and on-demand coverage of all matches from the K League 1 and K League 2 divisions, as well as behind-the-scenes content, highlights and interviews.
Fans follow your games on TV, come to stadiums (when they can), read about your club in the papers or online. But how much do you really know about them? Actually, more than you think. The real question is how can you benefit from this knowledge.
A variety of innovative real-time engagement features can support rights-holders and broadcasters that deliver sports content to increasingly demanding fans who are seeking tailored viewing experiences
LaLiga has expanded its partnership with Twitch by engaging online influencers to deliver alternative match commentaries to new generations of Spanish football fans across the globe. The early results are encouraging for LaLiga, its content creators, and the digital service
Getty Images has formalised its relationship with Formula 1, becoming the Official Photographic Agency of the motorsport. Adam Crothers, head of digital media rights at F1, explains how the deal will help it to improve the sport’s photographic distribution
Real-time engagement is becoming an increasingly essential tool for sports rights-holders, broadcaster and brands that are seeking to build fruitful relationships with key target audiences. However, many in the industry remain unaware of the opportunities and challenges.
Suleyman Mikayilov has put in place a comprehensive plan to bring AIBA back from the brink of financial oblivion and safeguard the international federation’s long-term future if he secures the presidency this Saturday.
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