Genius Sports’ head of sales for fan engagement, Judd Goldstein, outlines how a growing number of sports rights-holders and federations are optimising engagement and enjoying quantifiable benefits through the sports data, technology and media company’s innovative free-to-play offering.
DAZN Italia agrees Google, Samsung promotional subscription offer
The Italian division of OTT sports subscription broadcaster DAZN has signed commercial deals with electronics company Samsung and technology giant Google
Mediapro signs sports content deal with Snapchat
The Mediapro agency has agreed a global content sharing deal with social media platform Snapchat
FanRally completes $3m seed funding round
New ticketing membership platform receives capital infusion
FSGA details strong growth in US sports betting, fantasy sports
Research from industry group shows across-the-board audience increases
Team Marketing prepares to fight through its existential crisis
Team strikes Uefa club deals worth close to €1.0
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PGA Tour makes meaningful progress to reach goal of widespread in-play sports betting
PGA Tour's vice president of gaming Scott Warfield tells SportBusiness why he is confident that the organization's continued investment in technology and broadcast initiatives will lead to increased in-tournament betting and, in turn, rising engagement.
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Michael Levine on growing the agency business worldwide
In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Michael Levine, co-head of CAA Sports. Fisher and Russo also discuss the latest developments around LIV Golf, the National Football League’s punishment of the Miami Dolphins, the establishment of the United International Baseball League, a seed fundraising round for sports technology firm Sportsbox AI, and the deaths of industry icons Bill Russell and Vin Scully.
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