Women’s World Cup 2023 organisers seek impact beyond the field of play

SportBusiness speaks to Jane Fernandez, chief operating officer of the Fifa Women's World Cup 2023, about major sports events as instigators of social change.

  • SportBusiness speaks to Jane Fernandez, chief operating officer (Australia) of the 2023 Fifa Women’s World Cup
  • Major sports events have become important moments for change in society, she says
  • Next year’s tournament aims to be a watershed for female participation in football, on- and off-the-field
Next year’s Fifa Women’s World Cup in Australia and New Zealand will be a pivotal event for women’s sport in the region, and beyond, if all goes according to the organisers’ plans.

Joint hosts Football Australia and New Zealand Football believe the tournament can spur big changes in women's football, on and off-the-field.

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