The 8th Host City conference took place online from Glasgow, Scotland on 7-8 December, bringing 85 incredible speakers to a global audience of more than 500 to “Refresh, Regenerate and Reconnect” the events industry.
In his opening address, Paul Bush OBE, Director of Events, VisitScotland said: “Across the spectrum we are having to rethink out of necessity across a range of areas – bidding, commercial viability, sponsorships rights, legacy impacts in a Covid-19 world, content distribution, media rights, the re-ordering of calendars due to postponements and cancellations.
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