HomeEsportsEsportsAsia

Gaming Matters | ONE Esports aims to bring sports-quality storytelling to gaming

ONE Esports, the offshoot of Asian mixed martial arts promotion ONE Championship, wants to bring the kind of high-quality storytelling around athletes and competitions that traditional sport has perfected over decades to the gaming industry.

Most recent

The Last Dance and Drive to Survive raised the bar in sports documentary making. But as rights-holders from golf to tennis follow the path of F1 with behind-the-scenes series, SportBusiness asks filmmakers and broadcasters whether the so-called golden age of non-live sports production risks becoming a factory of formulaic TV.

Chris Wandell, PGA Tour's vice president of media business development, tells SportBusiness how the organization hopes its collaboration with Netflix will replicate the success of Formula 1’s Drive to Survive series on the platform.

Home to superfans and voracious consumers of sports content, Vietnam has great potential for the sports industry. But it’s got to be approached with tact, says Ian Paynton, co-founder of Hanoi-based content agency We Create Content.

The Drone Racing League has experienced a run of new business activity and audience development by leaning squarely into emerging trends such as legal sports wagering, 5G and blockchain technology, cryptocurrency, the metaverse, and STEM education. US Editor Eric Fisher reports.