HomeMediaMultiple SportsAustralia

Streaming launches stir Australian rights market, but deeper challenges limit rights-holder upside

2020 AFL match between the Adelaide Crows and the Collingwood Magpies at Adelaide Oval on August 11, 2020 in Adelaide, Australia. (Photo by Matt Turner/AFL Photos via Getty Images)

Kevin McCullagh looks at the competition for media rights in Australia, after an outbreak of 'streaming wars' in Australia has injected life into a sports media rights market.

You need to have an account to access our content

Find out more about our news, features and services

Already have an account? Sign in here

Related Articles

Multiple Sports
Host Broadcast & Production

Streaming distribution deal covers 100 sports competitions Israeli firm targeting Genius clients with automated production tech Pixellot favours large-volume deals to train AI cameras
Multiple Sports
Media

Sports media industry leaders shared their insights on their own businesses and broader trends at the recent APOS 2021, the Asia-Pacific media industry summit.

Related News

Multiple Sports
Media

Red Bull Media House-owned broadcaster ServusTV has today (Wednesday) announced it will shutter its linear operation in Germany and turn its attention back towards its home market of Austria
Multiple Sports
Media

New Zealand public-service broadcaster TVNZ will launch a new sports hub on its TVNZ+ streaming platform next month as it confirmed a slate of rights that it will assume from telco Spark Sport
Multiple Sports
Technology

Sport technology ecosystem Hype Sports Innovation and broadcaster CBS Sports have agreed to a partnership that focuses on creating new technology and innovation for the network’s sports programming.
Multiple Sports
Media

Video streaming platform YouTube has announced that Germany will be the first international market to receive its Primetime Channels service, with a host of sports broadcasters and organisations already…

Most recent

Mixed Martial Arts
Media

The UFC's senior vice president in Asia, Kevin Chang, needs more local talent to fuel commercial growth in Asia. That's why his promotion is doing the job itself.
Multiple Sports
Finance & Law

Sports rights-holders often have little to no idea about the origin of the money they are accepting from private equity funds, a new 90-page SportBusiness report has found.
Finance & Law

SportBusiness invites you to a Masterclass at Sportel Rendez-Vous Miami on Tuesday, May 9, at 9.50am local time