Sinclair Broadcast Group's dramatic naming rights deal with Bally's Corp. for its portfolio of regional sports networks goes into effect this week with the start of the 2021 Major League Baseball regular season. Rob Weisbord, Sinclair president of broadcast and chief advertising and revenue officer, speaks to SportBusiness US Editor Eric Fisher about the Bally Sports rebranding.
Ken Goldin on the historic boom in sports trading cards and collectibles
In this week's episode, podcast co-hosts Eric Fisher and Chris Russo interview Ken Goldin, founder and chairman of New Jersey-based Goldin Auctions. Eric and Chris also discuss the recent fundraising round for sports merchandising giant Fanatics and venue naming rights deals in Miami, Florida, and New Orleans, Louisiana, and further unpack the National Football League's landmark set of domestic media rights agreements.
Webinar replay | The state of play in the US sports betting market
In a replay of a live SportBusiness webinar held March 11, this discussion explores the implications for numerous stakeholders of the accelerating maturation of the American sports betting market.
Univision, Televisa strike $4.8bn merger deal
Agreement creates dominant Spanish-language media entity
Cisco signs as domestic sponsor of Paris 2024 in expanded role
The Paris 2024 organising committee for the Olympic and Paralympic Games has signed technology company Cisco as a second-tier domestic sponsor to provide secure connectivity infrastructure
Production group Tinopolis undergoes financial restructure
Tinopolis Group, the international TV production and distribution group, has undertaken a major financial restructure after what it describes as “significant” damage caused by the Covid-19 pandemic.
Plant-based Birds Eye brand latest to join Team GB supplier tier
The British Olympic Association (BOA) has signed up frozen food manufacturer Birds Eye to the sponsorship portfolio of Team GB as an Official Supporter
Investment in digital gaming helps FIS weather Covid storm
Adam Nelson talks to Jurg Capol, marketing director of the International Ski Federation (FIS) about how the organisation has endured the Covid-19 pandemic thanks to digital innovations.
Cause for optimism in event sector as hosts begin planning for spectators
A new survey says a large proportion of event hosts are planning for spectators to return to stadiums and have not postponed any events beyond September 2021. But will the event bidding sector be the same after the pandemic?
Jahm Najafi on global sports investment trends
In this week's episode, podcast co-hosts Eric Fisher and Chris Russo interview Jahm Najafi, chief executive of The Najafi Companies and vice chairman of the National Basketball Association's Phoenix Suns. Eric and Chris also discuss the recent deal in which venerable trading card entity The Topps Co. will become a public company, the continued growth of non-fungible tokens (NFTs), New York state enacting mobile sports betting, and the emergence of Genius Sports following its landmark agreement to acquire National Football League data rights.
Steve Payne | Signaling the digital era of sports rights
Steve Payne, senior vice president of global strategic partners and business development for media technology and services company MediaKind, explores the increased prominence of streaming in recent media rights agreements